Customers over Cash.

If the customer is thoroughly taken care of, you won’t have to worry about crunching the numbers. Word of mouth will lead to more sales. The sales will continue if you stay focused on each customer. The second you take your sights off of the customer, you lose. It becomes a money making game, that doesn’t end well for your company. 

The people who come to you for your products are more important than annual revenue. 

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